Exactly how much can it really cost to advertise on the radio? What will it take to be good? Is advertising on the radio stations efficient? These generally all well thought-out concerns with regard to discussing marketing on the radio.
The expense to air a radio commercial changes quite a bit from station to station.
The price per airing is dependent on a couple things:
- Rankings of the station you broadcast on
- Number of people to that station with regard to the populace
- Time of day your advertisements air
- Length of radio commercial
- Complete scale of advertising campaign
As you would guess, higher prices go with the territory of large location and larger rankings. The overall price of a radio campaign is going to be contingent on the volume of airings in the package and the value tied to each and every airing.
To get to this amount, we bargain a plan direct with the individual radio station(s) that will reach the target audience for our clients. We then craft a plan that gets our clients the most effective “bang for their buck”. And the most consistent publicity with a target audience for the budget.
Complete price for radio marketing campaigns can be as affordable as $1,000 for starter plans in more compact and medium-sized metropolitan areas, all the way up up to tens or perhaps hundreds of thousands of dollars for national or significant campaigns in giant cities.
Before we start a marketing campaign we have to identify a couple things:
- Who happens to be your target customers
- The place where is the target client and exactly what do they listen to
- How frequently do you want your message to be broadcast
The moment we have these types of essentials laid out, we are able to determine exactly what a radio advertisement would cost and just how expensive it will be to market on the radio.
If you would like us to check out the price of radio marketing with you, make sure you give us a phone call direct or send us a private and secure message through the form below.
