Are you wanting something more out of your radio commercials? Are you wishing your radio commercials involved something more than a random DJ reading a script over music? How about adding some humor to your radio ads! If you are wondering how to make a funny radio commercial, we may be able to help.
The first thing you want to do is hire someone who knows how to be concise and to the point with humor. If humor is not your forte’, the its best that you sit this one out and trust the professionals (such as our script writing team). When you only have 30 seconds to get a message across with humor, both have to be fast and to the point if its going to be an effective commercial.
Starting a commercial off with a funny line or concept is a good way to grab people out of the gate. In the audio example below, we make the commercial stand out by using a crazy idea: “Child Labor being so last year”. As if, it had ever been in vogue.
We present the idea: putting a logo on a wall.
We offer a crazy idea to get the consumer to laugh: Have you child do it… wait… child labor is so last year.
We present the solution: The graphic store that can put it on wall paper.
The consumer is brought in through a concept that they may be wanting a solution to, the given a laugh and presented with a great option.
The whole commercial is not packed with jokes, its quick – to the point and compelling.
The equation is this: Problem + Humor + Solution = effective radio ad.
If we can help you create a funny radio ad for your business, simply fill out the form below and one of our expert ad creation specialists will contact you right away!